Overview

Launched in 2016, Udaan is a B2B e-commerce platform connecting retailers, manufacturers, and wholesalers. It simplifies procurement for small businesses, making it easier to source products efficiently and at competitive prices.

Business Model and Offerings

Udaan operates as a marketplace, offering:
Product categories: FMCG, electronics, clothing, and more.
Logistics services:Ensuring timely deliveries.
Credit services: Offering financial support to buyers.

Key Milestones

  • Over 3 million users, including 25,000 sellers.

  • Raised $1.4 billion in funding to date.

  • Expanded its reach to Tier 2 and Tier 3 cities.

Impact

Udaan has transformed the supply chain for small businesses in India, enabling them to source goods at competitive rates and access credit facilities.

Challenges

Managing a vast network of sellers and ensuring product quality are ongoing challenges. Udaan uses technology to monitor and improve its services.

Future Outlook

Udaan plans to enhance its credit offerings and introduce AI tools for better inventory management.

  • Founded in:

    2016

  • Founded by:

    Amod Malviya
    Sujeet Kumar
    Vaibhav Gupta

  • Headquaters:

    Bangalore, India

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