Over 500 Cult.fit centers across India.
Cure.fit (Cult.fit)
Overview
Founded in 2016, Cure.fit promotes a holistic approach to health by integrating fitness, nutrition, and mental well-being. It operates fitness centers under Cult.fit and offers yoga, meditation, and healthy meal plans through its digital platform.
Business Model and Offerings
Cure.fit combines online and offline models to deliver its
services. Key offerings include:
Cult.fit: Group workouts and fitness classes.
Mind.fit: Yoga and mental wellness programs.
Eat.fit: Healthy, curated meals delivered to your
doorstep.
Key Milestones
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Attracted funding from major investors like Accel and Kalaari Capital.
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Introduced AI-based fitness tracking and personalized wellness programs.
Impact
Cure.fit has made wellness accessible and fun for millions of Indians. Its focus on community-driven workouts and mental health has helped build a loyal customer base.
Challenges
The COVID-19 pandemic posed significant challenges, forcing Cure.fit to pivot towards digital offerings. Its quick adoption of virtual fitness solutions helped sustain growth.
Future Outlook
Cure.fit aims to expand internationally and introduce more AI-driven health solutions.
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Founded in:
2012
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Founded by:
Mukesh Bansal
Ankit Nagori -
Headquaters:
Bangalore, India
